Brick finishes

Whitewash, German smear, and brick finish work

Whitewash and German smear change the look of brick for good, so it pays to understand them before you choose. We explain how each finish looks, how it wears, and what it takes to undo it.

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Crew member applying a finish to white brick on a modern home with a metal roof
Brick finish work in progress.

Signs

Why people choose a finish

  • Updating dated or mismatched brick
  • Blending brick after an addition or repair
  • Softening dark or high-contrast brick
  • An aged, old-world look on newer brick

Assessment first

What we check first

  • The condition of the brick and mortar, since damage should be repaired before any finish
  • How porous the brick is
  • Existing sealers or paint that affect how a finish bonds
  • Interior or exterior, and how much wall area is involved

Photos help us give you a better first answer, but the cause isn’t always visible in a photo. When it matters, we look in person before quoting.

The work

The finishes

  1. Whitewash

    A thin, paint-like coat brushed onto the brick. The brick’s color and texture still show through, softened and lightened.

  2. German smear

    A wet mortar wash spread over the brick and partly wiped back. It gives a textured, old-world look with some brick showing through. Once it cures, it’s essentially permanent.

  3. Custom brick staining

    Stain can shift the color of individual bricks. It’s how we blend replacement brick into an existing wall.

On the job

Questions

Frequently asked

What’s the difference between whitewash and German smear?

Whitewash is a thin coat that lets the brick show through. German smear is a mortar wash that’s partly wiped back, so it’s thicker and more textured, with more of the brick covered.

Can it be removed later?

Whitewash can sometimes be lightened or partly removed, with effort. German smear is essentially permanent once it cures, so choose it only if you’re sure you want the look.

Can interior brick be finished too?

Yes. Interior brick walls and features can take these finishes.

Do I need to repair the brick first?

Yes. Cracks, loose brick, and failing mortar should be repaired before any finish goes on, or they’ll show through and keep deteriorating.

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